Great Wolf Lodge assembled an all-star line-up of parents to help develop guest amenities and experiences, creating the perfect environment for family travel. The Pack of Parents program brings together experts in design, fashion, entertainment, wellbeing and culinary.
Nate Berkus © Great Wolf Lodge
“For more than two decades, Great Wolf Lodge has provided a close, convenient getaway for families to come together to laugh, play and strengthen their family bonds,” said Brooke Patterson, senior vice president of brand experiences, Great Wolf Lodge. “As we look to elevate the brand with a new, exciting chapter of the Great Wolf Lodge story, we are thrilled to collaborate with this remarkable group of experts, or as we call them, our Pack of Parents, to really enhance the overall guest experience at our resorts.”
The first three members of the Pack of Parents are:
- Nate Berkus, Design: Celebrity interior designer and star of HGTV’s The Nate & Jeremiah Home Project, Berkus helps Great Wolf Lodge enhance the design of its outdoor living offerings, like a new multifamily villa concept for its Pocono Mountains resort.
- Whitney Port, Fashion: Inpreparation for its 25th birthday, Great Wolf Lodge tapped celebrity fashion designer Port to design a limited-edition wolf ear headband to commemorate the anniversary. All proceeds from the birthday ear collaboration sales will be donated to St. Jude Children’s Research Hospital.
- Stephen “tWitch” Boss, Allison Holker, Entertainment: Husband and wife dancing duo Boss and Holker will create a new pool party experience for the summer, a key piece of the 25th birthday festivities.
Great Wolf Lodge plans to grow the Pack of Parents program this year by adding culinary- and wellbeing-focused experts.
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