Just in time for summer family travel and part of the brand’s promise of “welcoming you like family,” Loews Hotels & Co brings back its summer-long immersive program, Summerfest by Loews Hotels. The program kicks off June 1 and runs through Labor Day.
The summer-themed experiences, inspired by the destinations of the brand’s 25 hotels and resorts in the United States and Canada, include:
SIP – Summerfest Spritz
Each hotel in the portfolio captures the flavors of the season with exclusive summertime spritzes featuring locally sourced ingredients and garnishes. Two examples include Hollywood Sunset, at Loews Hollywood Hotel, with Aperol, St. Germain, lemon juice, simple syrup and soda water; and Blood, Sweat and Tears at Live! By Loews – Arlington, featuring Ketel One, Pamplemousse, Aperol and lime juice.
SEE – Summerfest Cultural Safaris
These Summerfest Cultural Safaris will connect guests to the hotel destination. The self-guided tours, for ages and abilities, include points of interest nearby the property. At Loews Chicago Hotel, one safari destination includes Garfield Park Conservatory.
STAY – Exclusive Offers
Families should take advantage of exclusive rates and offers for summer travel, like the Summer Family Package at Loews Regency New York Hotel. This offer includes a family excursion (four tickets) to Central Park Zoo, a themed welcome amenity and late check-out.
SWIM – Lively x Loews Hotels
The brand unveils a partnership with LIVELY, an apparel brand. Guests receive exclusive discounts to the swimwear and loungewear, with hotels in Miami and California hosting pop-up shopping experiences.
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