Family travelers are invited to Fort Myers, Florida, to experience Margaritaville Beach Resort Fort Myers Beach’s new Fins Up! Beach Club.

© Margaritaville Beach Resort Fort Myers Beach
“Guests are officially invited to Fins Up! Beach Club to soak up the rays while grooving to the sound of live and programmed entertainment, sipping a frozen concoction and enjoying fresh, local fare,” said David Cesario, general manager, Margaritaville Beach Resort Fort Myers Beach. “Whether staying at the resort or joining us with a day pass, guests are sure to be transported into a vacation state of mind at Fins Up! Beach Club.”
The beach club boasts a 15,000-square-foot pool overlooking the Gulf of Mexico and offers direct access to the beach. A large sundeck with lounge chairs and private cabanas surrounds the lagoon pool. Guests may take advantage of poolside food and beverage service, or visit the 5 o’Clock Somewhere Bar & Grill with 60 bar stools plus additional seating. The Salty Rim debuts soon, offering gourmet hot dogs, pizza and frozen drinks. The beach club is also home to a soundstage for daily live entertainment.

© Margaritaville Beach Resort Fort Myers Beach
Wristbands are required for entrance to the beach club. Hotel guests receive wristbands upon check-in. Day pass pricing starts around $65 and varies by season.
Read This Next
#WhereverFamily
Insta FeedHotels
May 18, 2026Marriott Opens Boise’s Largest Hotel, First Dual-Branded Property
Family travelers have new options in Idaho. Last week Pennbridge Hospitality opened AC Hotel Boise Downtown and Element by Marriott Boise Downtown, the largest and first dual-branded property in Boise, Idaho.
Sponsored Content
Best of Both Worlds
Enjoy the best of both worlds when you fly with TAP Air Portugal thanks to the Portugal Stopover program. With the program, TAP passengers, whether traveling for business, leisure or both, can stop in Portugal for up to 10 days at no additional airfare on the way to their final destination. What does this mean for travelers wishing to explore by both land and sea? It means after flying to Portugal with TAP and experiencing the country in an entirely new way, travelers can then embark on scenic river and ocean cruises from Portugal’s port cities, or fly with TAP to another European destination.
Hotels
May 18, 2026Sonesta Resort Hilton Head Island Launches Family Adventure Package
This summer, Sonesta Resort Hilton Head Island partners with Outside Hilton Head, the Lowcountry’s premier outdoor adventure company, to enhance family travelers’ experiences through seamless access to the island’s top eco-adventures.
Adult Children
May 14, 2026Become a Kid Again at These 4 Fun Hotels
Family travel doesn’t have to be just about kids; these four hotels around the world allow adults to become kids again through unplugged action adventures; elevated, nostalgia-driven retreats; and 5-star resorts with reimagined summer camp experiences.
Hotels
May 14, 20265 Hotels Where Families Should Stay for Graduation Weekend
The right hotel can help ensure a celebratory weekend like college graduation becomes a happy memory that lasts as long as the degree. These five properties offer something beyond a place to sleep, providing a distinct backdrop for families ready to celebrate in style.
Hotels
May 13, 2026Bahia Principe Hotels & Resorts Announces Kids Stay Free Promotion
Bahia Principe Hotels & Resorts has a new — and unbeatable — sale for family travelers. This summer, Bahia Principe Explore launched a special offer where the first child stays free at Explore brand all-inclusive properties across the Dominican Republic and Mexico.
ShareThis