Hospitality brand BWH Hotels recently announced plans to expand its footprint in Latin America across its three families of hotels: WorldHotels, Best Western Hotels & Resorts and SureStay Hotels. The hospitality industry predicts a growing demand in this market over the next several years.
“BWH Hotels has always been passionate about growth and development in the Latin America region, which is an area that we believe is yet to be maximized in our portfolio,” said Ron Pohl, president of international operations, BWH Hotels, and president, WorldHotels. “Many factors go into these decisions, including identifying which countries and cities in which we are seeing the most demand, what brand makes the most sense for a specific market, whether a conversion or new construction is better suited for the owners and brands success. We are excited to see how the region continues to develop and are eager for BWH Hotels to be a driving force in Latin America.”
BHW Hotels currently boasts 76 properties in Latin America, with 30 slated for development within the next two years. Aiden by Best Western will debut its first hotels in Latin America in 2024. World Hotels currently features properties in Argentina, Brazil and Peru, with plans to debut in Mexico in 2025.
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