With the world’s largest international soccer tournament on the horizon, soccer fans within the family will want to make the most of their trips to host destinations and matches. Best Western Hotels & Resorts and TripAdvisor teamed up to launch Go for the Goal, a new, AI-powered, trip-planning experience designed to build personalized, multi-city itineraries around match schedules and host cities. In other words, travel planning for soccer fans has never been easier.
The new platform first analyzes travelers’ preferences to address unique challenges of traveling for large-scale sporting events, where fans often must coordinate lodging, transportation and activities across several cities within a short timeframe.
© Tripadvisor x Best Western Hotels & Resorts
Through the platform, Best Western Hotels & Resorts offers options near matches, route suggestions between matches and curated recommendations, from local cultural highlights to dining to fan-friendly experiences. The result is a tailored guide to help fans plan confidently and stay flexible as itineraries evolve.
Go for the Goal features more than 200 BWH Hotels properties within a 25-mile radius of host stadiums across North America. These recommendations cover a range of accommodations across the BWH Hotels portfolio, from luxury stays within WorldHotels to economy options like SureStay.
The platform is now available across the United States, Canada and Mexico, with additional international markets planned. The platform is available in both English and Spanish.
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