A study conducted by Sports and Leisure Research Group, in conjunction with Engagious and ROKK Solutions, found more than half of Americans who went on a cruise in the last year are ready to set sail again right now, despite the health concerns associated with COVID-19.
In addition, those polled were asked about the likelihood of returning to other leisure activities and travel experiences they participated in in the past year.
Of those polled:
- 58 percent would take a cruise
• 48 percent would attend a live sporting event
• 47 percent would stay at a hotel
• 46 percent would visit a casino
• 43 percent would fly commercially
• 39 percent would see a movie in a theater
The survey also compared data compiled following the 9/11 attacks and the 2008 recession regarding returning to leisure activities. In late September 2001, 50 percent of those polled strongly agreed with this statement: Taking a vacation 500-plus miles is a priority for me and my family in the next 12 months. In early April 2020, only 35 percent of respondents strongly agreed to that statement. The number increased to 40 percent in late April and went back down to 38 percent in the latest poll.
“Our research takes an unprecedented review of consumer attitudes of the past compared to today’s environment, so that a vast variety of industries can make strategic business decisions to navigate the difficult terrain ahead to get back to normal,” said Ron Bonjean, partner, ROKK Solutions.
Student and youth travel marketplace StudentUniverse recently released the results of its annual The State of Student & Youth Travel Report. The report details trends of Gen Z travelers, many of whom participate in family travel.
Filled with hidden treasures waiting to be discovered, Seoul invites travelers to unearth its many gems, and Seoul Tourism Organization is here to help travelers do just that. Through thoughtfully created initiatives like the Theme Tourism County Competition, Seoul Tourism Organization works closely with local districts to identify and showcase what makes each district unique and charming in all seasons.
Family travelers looking for outdoor sports in winter but feeling discouraged by the increasing ticket prices at mountain ski resorts can find a more economical way to enjoy the snow in Vermont. Although traveling along a level trail through snow-covered forests may not have the thrills of mountain skiing, it has pleasures of its own, and at a much cheaper price tag.
LEGOLAND New York Resort is about to make it easier for family travelers to move throughout the park this summer. The Minifigure Skyflyer, opening this summer and a first for LEGOLAND Resorts, offers an interactive new way to travel between themed lands.
Five Tips to Help Minimize Potential Travel Problems
The family travel experience just got elevated at Cedar Lakes Estates, turning the traditional kids club on its head with a Home Alone-inspired twist. Located in Port Jervis in the heart of New York’s Hudson Valley, Cedar Lakes Estates sits on the grounds of a 1930s-era summer camp, offering families and kids an ultimate winter wonderland getaway.